“When I came into Disney, it was a brand, yes, but a museum mostly. It was not all about Pinocchio and Snow White. We had to look forward,” said Michael Eisner, the former CEO of Walt Disney (DIS).

“When I came into Disney, it was a brand, yes, but a museum mostly. It was not all about Pinocchio and Snow White. We had to look forward,” said Michael Eisner, the former CEO of Walt Disney (DIS).



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